Ytevia Watts

Independent Certified John Maxwell Team Coach,
Speaker & Trainer

Breaking Barriers Through Multiple Lanes


Breakthrough Strategist


Ytevia Watts

Is a business leader, marketing strategist, barrier breaker, and international speaker. With over 20+ years of experience in Entrepreneurship, Leadership, Marketing Management, Business, Information Technology, and Health and Wellness Leadership, she is highly sought after for her expertise by organizations and individuals. This is because of her extreme commitment to her clients’ overall successfulness. Ytevia is extremely gifted in identifying strengths and turning threats and weaknesses into opportunities for advancement. This is accomplished by developing people.

Ytevia holds Dual Masters of Administration

In Marketing Management and Entrepreneurship from Keller Graduate School of Management and a Bachelor of Science in Computer Information Systems. She is a Certified Health Information Technology Implementation Manager (CHTS-IM), a Certified SCRUM Master, a Certified Project Management Professional, a Certified Change Management Practitioner, a Certified SAFe Agilist, a Certified Life Breakthrough Coach, and an Independent Certified John Maxwell Team Coach, Speaker and Trainer. ​

The Barrier Breaker

Ytevia is affectionately known as “The Barrier Breaker,” who has a unique, charismatic approach to helping others see their full potential and embrace their authentic selves. Many have called her their champion, but her driving force to pushing and propelling others forward is her passion to serve.

Ytevia is the President and CEO of Barrier Breaker Enterprises, LLC a life and business transformational coaching, mentoring and educational firm. She is also the Founder and Executive Director of Quita’s Heart, Inc. This nonprofit community-based organization is mission-based and aims to teach and disseminate information relating to health and wellness of the mind, body, and spirit.